Update 16 October : Congratulations Tom Ormond from Hawthorne and Liv Doogue from Peoples who have won copies of the newly released book by James Hoffmann
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We have two copies of James Hoffmann’s new book to giveaway to two lucky people who purchase tickets to the NZSCA Symposium by 5pm, Wednesday 15 October
BUY TICKETS NOW>
If you’ve already purchased tickets you’re already in the draw.
Find out more about The World Atlas of Coffee:
This ultimate guide to coffee contains comprehensive details on the beans and brews of more than 35 countries.
Coffee has never been better, or more interesting, than it is today. Coffee producers have access to more varieties and techniques than ever before and we, as consumers, can share in that expertise to make sure the coffee we drink is the best we can find. Where coffee comes from, how it was harvested, the roasting process and the water used to make the brew are just a few of the factors that influence the taste of what we drink. Champion barista and coffee roaster James Hoffmann examines these key factors, looking at varieties of coffee, the influence of terroir, how it is harvested and processed, the roasting methods used, through to the way in which the beans are brewed.
Country by country – from Bolivia to Zambia – he then identifies key characteristics and the methods that determine the quality of that country’s output. Along the way we learn about everything from the development of the espresso machine, to why strength guides on supermarket coffee are really not good news. This is the first book to chart the coffee production of over 35 countries, encompassing knowledge never previously published outside the coffee industry. For everyone who wants to understand more about coffee and its wonderful nuances and possibilities, this is the book to have.
James Hoffmann is the managing director of Square Mile Coffee Roasters, a multi-award-winning coffee roasting company based in East London. He is also the World Barista Champion 2007, having won the UK Barista competition in both 2006 and 2007. He writes a popular blog, www.jimseven.com, about coffee and the coffee business. The World Atlas of Coffee is his first book.